Spa Strategy

Spa Strategy - Spa and wellness consultancy

With over 250 projects spanning 5 continents and key personnel with over 25 years experience in their respective fields, Spa Strategy has built an enviable reputation.

Our services cover each stage of a projects life cycle: Strategy, Concept, Design and Operations. We work with investors, developers and operators and provide them with solutions that assist them to:

Establish their position in the expanding wellness market

Understand the costs involved and potential returns

Create wellness facilities that are profit centres.

Development & Construction

Spa Strategy provides independent advisory services to clients seeking to navigate the expanding wellness market. Drawing on our extensive knowledge of wellness and hospitality we take our clients projects through each stage of development.

Viability Studies

Wellness Concept Development

Design & Technical Service

Jasha Spa, JW Marriott

Los Cabos Beach Resort & Spa

The Phoenician Spa,

The Phoenician a Luxury Collection Resort

Strategic Planning

Spa Strategy successfully guides group and individual sites to achieve expansion. Providing deeper understanding on the value and opportunity the facility or brand represents within the hotel asset.

Brand Development

Business Analysis

Operations

Spa Strategy’s hands-on approach is supported by a team of experts with over 25 years of successful management experience across the world.

Pre-Opening

Ongoing Management Support

Underwater Spa, Huvafen Fushi

So Spa, Sofitel St James, UK

The So Spa at Sofitel St James was the location for the launch of the So Spa brand. Building on the basis of the brand concept Spa Strategy added an urban London positioning and menu to the concept. The project [...]

Ritz Carlton Reserve Dorado Beach, Dorado, Puerto Rico

Set within a pineapple garden and lush natural landscaping, the spa at the Ritz Carlton Reserve embraces the natural surroundings. Incorporating natural botanicals into the menu and featuring open air salas to meditate, rest and relax. www.ritzcarlton.com

The Phoenician The Phoenician Scottsdale, Arizona, USA

The Phoenician is the leading spa and resort in the Scottsdale valley - a region with a saturated spa market that is highly competitive. Spa Strategy’s remit was to create a spa that would continue to position The Phoenician as [...]

So Spa, Sofitel St James, UK

The So Spa at Sofitel St James was the location for the launch of the So Spa brand. Building on the basis of the brand concept Spa Strategy added an urban London positioning and menu to the concept. The project [...]

Ritz Carlton Reserve Dorado Beach, Dorado, Puerto Rico

Set within a pineapple garden and lush natural landscaping, the spa at the Ritz Carlton Reserve embraces the natural surroundings. Incorporating natural botanicals into the menu and featuring open air salas to meditate, rest and relax. www.ritzcarlton.com

The Phoenician The Phoenician Scottsdale, Arizona, USA

The Phoenician is the leading spa and resort in the Scottsdale valley - a region with a saturated spa market that is highly competitive. Spa Strategy’s remit was to create a spa that would continue to position The Phoenician as [...]

So Spa, Sofitel St James, UK

The So Spa at Sofitel St James was the location for the launch of the So Spa brand. Building on the basis of the brand concept Spa Strategy added an urban London positioning and menu to the concept. The project [...]